Key Responsibilities Build, launch, and continuously refine paid advertising campaigns across a range of digital channelsActively manage spend and pacing to maximise performance against agreed targetsAnalyse campaign data to identify trends, gaps, and optimisation opportunitiesDrive improvements across efficiency and conversion metrics through structured testingTest creative variations, messaging, audiences, and landing pages to improve outcomesDeliver regular performance updates with clear insights and actionable recommendationsPartner with internal teams to ensure paid activity aligns with broader marketing goalsStay informed on platform developments, emerging features, and industry best practiceExperience & Skills Required 25+ years experience working in paid media or performance marketingStrong hands-on experience across major paid advertising platformsProven ability to work confidently with analytics, tracking, and reporting toolsSolid understanding of attribution, conversion tracking, and performance measurementAbility to manage multiple campaigns and deadlines at onceHigh attention to detail with a strong analytical mindsetPersonal Attributes Comfortable working independently with full accountability for resultsConfident managing budgets and performance targetsNaturally curious and optimisation-focusedAble to work at pace without sacrificing accuracyCollaborative in approach, while taking full ownership of delivery Let us assist you with your Digital career!