Key responsibilities: Drive execution across campaigns, content, listings, paid media, and creative; maximise revenue contribution, conversion, and ROITake ownership of the marketing budget; allocate spend based on ROI, strategic priorities, and stock availability; continuously track and optimise spendingAlign Sales, Brand Managers, Directors, and Vendors; handle expectations, approval workflows, and structured reportingRun campaigns across B2B and B2C to generate reseller sell‑out and end‑user demandEnhance listing quality and conversion; maintain SEO and content consistency; improve marketplace performanceManage the marketing team across campaigns, content, creative, and operations; establish workflows and systems; foster accountability and a performance‑driven cultureRequirements: 710+ years of marketing experience in retail, distribution, or e‑commerceProven team leadership experienceProven experience managing budgets and ROIStrong stakeholder management experienceCommercial thinking, data‑driven decision making, excellent communication, operational excellence, and ability to handle complexity
Senior Marketing Manager  B2B & B2C
COMMUNICATE RECRUITMENT
cape town, cape town
Published 19 days ago
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