Senior UX Designer job vacancy in Cape Town. Join a premium travel business that is investing in its digital customer experience. This role is ideal for a UX professional who knows how to simplify complex user journeys, improve conversion, and create polished digital experiences that support a high‑end brand. You will work across content‑rich and conversion‑focused journeys, helping shape a platform that turns interest into qualified enquiries. This role suits someone confident in Figma, user research, testing, and data‑informed design. Salary: Up to R75 000 per month. Duties and Responsibilities: Shape and improve the user experience across the company’s digital platform Design clear, intuitive user journeys that support engagement and drive qualified enquiries Conduct user research and use behavioural insight to identify friction points and opportunities Create wireframes, prototypes, and high‑quality UX solutions in Figma Improve the structure and flow of content‑heavy pages to make navigation easier across devices Work closely with developers, marketing, SEO, brand, and data teams to improve usability and performance Contribute to a consistent design system across the platform Use testing, feedback, and data to refine journeys and improve conversion over time Help ensure the digital experience reflects the quality of the brand and the expectations of a premium customer base Requirements: Proven experience in UX design, product design, or a similar role Strong portfolio showing user journey thinking and practical design execution Experience working on websites or digital platforms with a focus on conversion or lead generation Strong Figma skills, including prototyping and user flow design Good understanding of user research, testing, and data‑led optimisation Solid AI literacy and an understanding of how AI‑powered tools and changing search behaviour are shaping digital user journeys Ability to balance user needs, commercial goals, and brand standards Comfortable working across teams and taking ownership of UX decisions Experience in travel, luxury brands, e‑commerce, or content‑rich digital environments would be an advantage South African citizenship required If you are a thoughtful UX professional who enjoys improving digital journeys and creating work that has a real commercial impact, we’d love to hear from you. #J-18808-Ljbffr