Client Overview Our client is a UK‑based Managed Service Provider (MSP) delivering secure, compliant, and reliable IT services to organisations across London and surrounding regions. They specialise in helping businesses improve productivity, reduce operational risk, and scale efficiently through modern IT infrastructure, cybersecurity, and cloud solutions. Job Summary We are hiring a Digital Marketing Executive to own and execute digital marketing campaigns that directly support sales pipeline growth. This is a hands‑on, execution‑focused remote marketing role ideal for someone with strong B2B experience who thrives at the intersection of marketing and sales. Key Responsibilities Digital Presence & Content Ownership Manage and grow LinkedIn and other relevant digital channels Create and publish high‑quality B2B content aligned with key industries Maintain a consistent, professional tone tailored to senior decision‑makers SEO & Local Visibility Execute SEO strategies including keyword research and on‑page optimisation Support local SEO initiatives (Google Business Profile, listings, reviews) Track, analyse, and report on SEO performance metrics Campaign Planning & Execution Plan and execute targeted digital marketing campaigns aligned with sales priorities Collaborate closely with sales leadership to support active pipeline opportunities Focus on lead generation in key sectors such as professional services and regulated industries Sales Enablement Content Create conversion‑driven content including: Email campaigns and nurture sequences Blog articles and LinkedIn posts Sales decks and one‑pagers Webinar follow‑up materials Ensure all content is clear, practical, and revenue‑focused Webinars & Event Campaigns Plan, promote, and execute webinars end‑to‑end Manage registration, engagement, and follow‑up workflows Use webinars as a core channel for generating qualified leads CRM, Automation & Reporting Use CRM and marketing automation tools to track leads and campaigns Provide performance insights and reporting to leadership Support sales teams with visibility into marketing impact Requirements Essential Proven experience in B2B digital marketing (remote marketing jobs experience preferred) Strong collaboration with sales teams and understanding of revenue‑driven marketing Experience running webinars or event‑based marketing campaigns Proficiency in CRM and marketing automation tools Background in IT services, MSP, SaaS, cybersecurity, or similar industries Desirable Experience with AI‑assisted marketing or outbound tools Understanding of cybersecurity, compliance, or risk‑based messaging Strong copywriting skills for professional audiences (AI‑assisted writing acceptable with strong editing ability) Benefits Collaborative team environment with structured onboarding and support Compensation based on skillset and experience 100% remote role with global exposure Fast‑growing companies and performance‑based career acceleration Real impact in high‑growth environments #J-18808-Ljbffr