SENIOR MARKETING MANAGER Purpose Owns campaign strategy and delivery across all products, ensuring marketing drives acquisition, engagement and growth. What You’ll Do Lead campaign planning across Sport, Horse Racing, Casino, Retail & Brand Translate business priorities into clear campaign plans Own campaign calendars, briefs and execution across teams Align Digital, Creative, CRM & Affiliate teams around campaigns Monitor performance and optimise in-flight campaigns Ensure consistent delivery across all channels KPIs Campaign delivery (on time, in full) Player acquisition & engagement Campaign ROI & performance Cross-channel execution quality What Good Looks Like Campaigns are clear, coordinated and effective Strong alignment across teams Consistent output with no last-minute chaos Why This Role Matters This role is the engine of execution. Without it, strategy doesn’t translate into campaigns, teams work in silos, and delivery slows down. It ensures everything marketing does is structured, aligned and actually lands in market. Brand Personality Fit Commercial, not theoretical Clear, decisive operator Focused on outcomes over proces #J-18808-Ljbffr
Senior Marketing Manager
THE GOOD HUMAN (PTY)LTD
johannesburg, johannesburg
Published 12 days ago
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