Role Responsibilities Full operational ownership of Fastrak’s ecommerce platform and company website Day-to-day management of the online team and delivery of outputs Continuous improvement of website performance, usability, UX and conversion rates Building, maintaining and optimising ecommerce content, promotions and product listings Managing digital marketing activity across SEO, paid social media, email and online campaigns Ensuring the ecommerce platform is used effectively to support and market retail stores, including: Store promotions Campaign communication Key retail messaging and information Working closely with retail and operations teams to ensure alignment between online and in-store activity Monitoring performance using analytics and reporting on traffic, conversion and sales Managing external suppliers, agencies and technical partners where required Requirements Experience Minimum 5 years hands-on experience in ecommerce or digital platform management Proven experience managing and growing an ecommerce website Experience managing a small team and coordinating outputs Strong experience working with ecommerce platforms such as Shopify or similar Skills and Knowledge Strong understanding of ecommerce operations, UX, CRO and website optimisation Solid digital marketing experience (SEO, paid search, online campaigns) Experience using analytics tools to guide decisions and track performance Ability to translate marketing campaigns and retail priorities into effective online content Commercial mindset with focus on sales performance and conversion Certifications Google Analytics (GA4) certification required Google Ads certification required Other ecommerce or digital certifications are advantageous #J-18808-Ljbffr
Ecommerce & Digital Platform Manager
FASTRAK TRADING 650 (PTY) LTD
johannesburg, johannesburg
Published 14 days ago
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