Key responsibilities for this position include, but are not limited to: IT Product Strategy/Plan Develop and implement the IT product strategy and business plans for the allocated specific products to Resellers and Retailers Ensure alignment with the overall business strategy to support company objectives Understand consumer needs, identify market opportunity, define the vision, and lead the team to deliver Strategize and plan around the product promotion based on the accurate understanding of customer needs, market trends and competitor activities Responsible for each allocated products life cycle management including the product launch plan and actual launch as well as sustaining the existing products Secure end user engagements and brand awareness of new products to launch onto IT market In-Depth Product / Brand Knowledge Growth of IT products Market Share Indicate to Product Managers on Stock Status per Channel Motivation/Product Knowledge Develop promotional campaigns in line with specific channels and products Market share knowledge and customer needs analysis to increase revenue Accurate Forecasting Forecasting by channel (Key customers Resellers and Retail partners) Ensure enough stock of right models and manage WOS Budget Controls Ensure delivery of return on investment and building of brand sustainability Ensure accounts meets its income targets and that they pay on time Effectively solve problems and manage risk to ensure achievement of targets Performance vs. budget by unit and Rand Value Accounts analysis including sell out management to establish profit Market Share Knowledge of buying potential Catalogue Requirements Incentive Programs Market survey and understanding Merchandising Understanding Strong Customer Relationships Managing the relationship between company and the customer is a big responsibility Treat customers as partners and challenge them to grow their business with brands Relationship Building with PICs, PMs, Key Account Executive, Networks, Key Contacts and Retailer contacts Ensure customer needs are established and reviewed Dealer/Retailer/End User presentations and regular product training Provide solutions to management when faced with challenges To liaise with corporate contacts, build and develop relationships To assist with the preparation of contractual agreements and ensure that these are fully adhered to Develop a unique way to grow the business with customers Reports B2B Sales Force Reports Monthly Meeting Report Compile management reports monthly To prepare presentations, proposals, plans, contact reports as necessary Progress report on forecast accuracy and inventory plans against set targets Required Competencies Requirement to meet deadlines and set goals Persistence and results orientated Very good oral and written communication skills Ability to function under pressure Administration skills and creativeness Reseller / Distributor and Retailer knowledge Buying function knowledge Good Customer liaison Interpersonal skills Strong understanding of consumer buying behavior in consumer electronics. Negotiation skills to get support from retail managers for sales promotions and best displays Honesty, integrity and ethical conduct at all times Willingness and ability to travel nationally and internationally when required