Growth and Performance Partnerships Lead (Merchants) Weaver Fintech is a purpose-driven, data-centric FinTech company revolutionizing financial services for more than 3 million South Africans. We simplify financial journeys empowering customers to shop, lend, insure, and thrive. Our Data Engineering & Analytics team plays a critical role in building scalable, modern data solutions that drive innovation and enable data-driven decision‑making across the business. Join us in a collaborative, high‑growth environment where your work makes a real impact. We’re building an eCommerce Medi‑capability that helps our merchants grow by connecting them to high‑intent customers across our ecosystem and digital channels. This role sits at the centre of that ambition. You will work directly with merchants to design, commercialise, and deliver marketing initiatives that drive measurable sales outcomes, combining platform‑led opportunities with broader digital marketing strategies. This is a commercial, client‑facing role that requires both strong sales capability and a solid understanding of digital marketing and campaign performance. What You’ll Be Responsible For Engage merchants to understand their growth objectives and target customers. Develop and present tailored marketing solutions that drive measurable business outcomes. Identify opportunities to expand and deepen existing merchant engagement over time. Own the full commercial lifecycle—recommend how merchants should approach marketing across platform‑led channels (in‑app, CRM, owned channels), campaign structure, budget allocation, and translate marketing activity into clear commercial outcomes. Digital Marketing & Performance Insight Apply working knowledge of paid media (Meta, Google, display) and campaign funnels and targeting approaches. Confidently interpret and discuss key metrics: cost per click (CPC), click‑through rates (CTR), conversion rates, return on investment (ROI/ROAS). Relationship Management & Advisory Build strong, long‑term partnerships with merchants. Act as a trusted advisor, not just a supplier. Proactively identify opportunities for enhanced campaign performance and increased investment. Performance & Continuous Improvement Monitor campaign performance and outcomes. Translate results into actionable insights. Use performance data to inform future recommendations and drive merchant growth. Cross‑Functional Collaboration Work closely with internal teams to ensure alignment between commercial objectives and execution. What We’re Looking For Experience 5+ years in a mix of digital marketing or performance marketing, media/advertising sales or partnerships, retail, e‑commerce, or marketplace environments. Skills & Capability Strong commercial and sales ability. Solid understanding of campaign performance metrics. Ability to structure solutions, not just sell products. Experience working with merchants or clients and advising on or managing marketing spend. What Success Looks Like Revenue growth driven through merchant marketing initiatives. Increased merchant participation and ongoing campaign activity. Expansion of marketing engagement within existing merchant relationships. Strong campaign performance and measurable outcomes. Who You Are You think in terms of outcomes, not activity. You are equally comfortable discussing campaigns and commercial results. You can walk into a merchant conversation and confidently advise. #J-18808-Ljbffr
Growth And Performance Partnerships Lead (Merchants)
WEAVER FINTECH LTD
cape town, cape town
Published 7 days ago
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