Overview Acqhired City of Cape Town, Western Cape, South Africa Get AI-powered advice on this job and more exclusive features. Responsibilities Own the day-to-day running of the training centre and drive growth. You’ll lead the team, tighten operations, grow revenue through business development and social media, and deliver a member experience that keeps people renewing. Operations & Standards – Run the daily schedule, rotas, front-of-house, opening/closing, cashing-up. Keep the place spotless: cleaning checks, kit maintenance, supplier management. Build and enforce SOPs; run weekly ops reviews and fix recurring issues fast. Own H&S: risk assessments, incident logs, first-aid readiness, insurance/licences (music, data, etc.). Business Development & Partnerships – Create and close local partnerships (corporates, sports clubs, schools, physios). Plan and host community events, open days, and referral drives. Build B2B offerings (corporate wellness, small-group training, workshops). Sales Funnel & CRM – Own the lead pipeline from enquiry → tour → trial → join. Set daily/weekly targets; coach FOH/PTs on scripts and objection handling. Maintain clean data and reporting in the CRM; forecast weekly/monthly revenue. Social Media & Marketing – Run the content calendar (video, member stories, education, offers). Handle community management (DMs/comments) with SLA discipline. Launch/test paid campaigns (Meta/Google) with simple, trackable offers. Track analytics and iterate—double down on what converts. Customer Experience & Retention – Design onboarding that turns trials into members within 7–14 days. Implement save-a-member playbooks for freezes/cancellations. Collect feedback (surveys/NPS), fix root causes, and report trends. Recruit, onboard, and develop PTs and FOH staff; run 1:1s and team huddles. Build a performance culture: clear targets, fair rotas, fast feedback. Schedule and fill classes/small-group slots to maximise utilisation. Data & Reporting – Own stock/expense control; contribute to P&L reviews and budgeting. Qualifications 3+ years in gym/fitness studio or hospitality operations, with 1–2 years leading a small team. Proven track record of hitting sales/retention targets. Hands-on social media management; comfortable on camera and with short-form video. CRM-literate (e.g., Mindbody, Glofox, TeamUp, Zen Planner) and confident with Google Sheets/Excel. Strong copywriting and basic design (Canva) skills; working knowledge of Meta/Google Ads. Excellent customer handling under pressure; calm, direct, and organised. Seniority level : Mid-Senior level Employment type : Full-time Job function : Business Development and Marketing Industries : Wellness and Fitness Services #J-18808-Ljbffr